In March 2024, Fezzari officially rebranded to Ari, marking a new chapter for the Utah-based direct-to-consumer bike brand. While the name has changed, their commitment to innovation, customization, and rider-first design remains the same.
Whether you’re shopping for your first mountain bike or your next road race podium finisher, this guide breaks down Ari’s 2025 lineup across road, mountain, gravel, and electric categories.
We’ll compare models by discipline to help you choose the right bike for your goals, terrain, and riding style.
Ari Road Bikes
Ari's road lineup emphasizes speed, comfort, and modern engineering. Chasing personal bests on the Veyo or log long miles aboard the Empire, there’s a model here that fits your bill.
Veyo
Source: aribikes.com
Best For: Racing, fast group rides, performance climbing
Frame: Carbon
Price Range: ~$3,299 – $7,799
The Veyo is Ari's flagship aero race bike. Built from carbon construction, it’s stiff, lightweight, and optimized for speed on flats and climbs. The Veyo features 32c tire clearance for a more comfortable ride. Internal cable routing and aerodynamic tubing help reduce drag, while geometry favors performance without sacrificing all-day comfort. Looking to race in the UCI? You’re in luck, the Veyo features a full UCI certification, ready for the world’s stage.
Empire
Source: aribikes.com
Best For: Endurance road riding, fondos, all-day comfort
Frame: Carbon
Price Range: ~$1,899 – $7,399
The Empire is an endurance-focused road bike built for comfort over long distances. It has more upright geometry than the Veyo, wider tire clearance (up to 32c), and vibration-damping seatstays. Perfect for riders logging long miles, weekend adventures, or those getting into road riding for the first time. With it’s Monoform, the Empire comes from a true 1-piece mold, creating an extremely durable frame that even passed XC MTB standards.
Shafer
Source: aribikes.com
Best For: Gravel, adventure riding, endurance road
Frame: Carbon
Price Range: ~$2,599 – $7,199
The Shafer is Ari’s gravel-oriented all-road bike, blending long-distance comfort with off-pavement capability. It clears up to 50c tires, includes mounting points for racks and gear, and features a stable yet responsive carbon frame. Ideal for riders who want to explore rougher roads or take on bikepacking adventures.
Suncrest
Source: aribikes.com
Best For: Lightweight road riding, training, fitness
Frame: Carbon
Price Range: ~$2,999 – $7,999
The Suncrest is designed to deliver a premium experience for all types of road riding, it’s fast, comfortable, and aerodynamic. It features clean aesthetics, reliable component builds, and endurance-leaning geometry. A true jack-of-all trades as Ari describes it, the Suncrest excels at just about everything.
Bonneville
Source: aribikes.com
Best For: Performance road e-riding, long-distance training, fast-paced fitness
Frame: Carbon
Price Range: ~$4,499 – $7,999
The Bonneville is Ari’s performance-focused electric road bike, crafted for experienced riders who want to train harder, ride farther, and enjoy the road with a bit of assist. It offers a fast and responsive ride feel with just the right amount of boost for tackling long climbs or putting in more miles, making it an ideal tool for both serious athletes and dedicated enthusiasts. The Bonneville also features up to 45mm tire clearance.
Ari’s road lineup covers everything from high-performance race machines to powerful electric road bikes built for endurance and speed. If smooth tarmac isn’t your only playground, their mountain bikes are built to handle everything from fast cross-country loops to technical alpine descents. Let’s take a look at the off-road options in Ari’s lineup.
Ari Mountain Bikes
Ari’s mountain bike lineup covers the full spectrum of off-road riding, with options tailored for XC racing, all-mountain trail riding, enduro laps, and e-MTB adventures. Each model is designed with modern geometry, premium components, and durable construction to handle technical terrain, big climbs, and rowdy descents.
Riders can expect responsive handling, efficient power transfer, and long-term reliability across the range. The section begins with Ari’s electric mountain bikes, built to extend your range without sacrificing ride feel.
Timp Peak
Source: aribikes.com
Best For: Enduro e-MTB, big mountain lines, aggressive all-day riding
Frame: Carbon
Travel: 170mm front / 170mm rear
Wheel Size: 29"
Battery Options: 600Wh or 800Wh PowerTube, optional 250Wh PowerMore range extender
Price Range: ~$7,249 – $10,799
The Timp Peak is Ari’s most capable electric mountain bike, built for riders who push the limits on steep descents, rugged trails, and punishing terrain. With long-travel suspension and a tough carbon frame protected by integrated guards and a reinforced motor housing, it’s made to withstand shuttle runs, rock strikes, and anything else you throw at it.
The flexible battery system lets you tailor your range to your ride, offering up to 1,050Wh of total capacity with the range extender. Designed for high-output days and hard-charging riders, the Timp Peak is a serious tool for serious terrain.
Cascade Peak
Source: aribikes.com
Best For: Trail riding, technical singletrack, budget-conscious riders
Frame: Aluminum
Travel: 135mm rear / 140mm front
Wheel Size: 29" (mullet compatible)
Price Range: ~$2,199 – $3,299
The Cascade Peak is Ari’s trail-ready aluminum full-suspension bike designed for riders who want performance without the premium carbon price tag. Featuring custom airformed and hydroformed butted tubing, it sheds unnecessary weight while reinforcing key stress points for strength. The updated geometry includes a lower standover height for better maneuverability and longer dropper post compatibility.
Riders will appreciate thoughtful features like molded rubber protectors to reduce chain slap, UDH compatibility, and durable epoxy-infused paint that stands up to wear and tear. The GA-Link, now positioned in the rocker link, allows for quick adjustments to the head tube angle and bottom bracket height, letting riders fine-tune handling for different terrain. Whether you're riding 29" wheels or mixing things up with a mullet setup, the Cascade Peak delivers reliable trail performance with long-term value.
Signal Peak
Source: aribikes.com
Best For: XC racing, marathon rides, fast technical climbs
Frame: Carbon
Travel: 110mm rear / 120mm front
Wheel Size: 29"
Price Range: ~$3,999 – $9,499
The Signal Peak is Ari’s answer to the modern cross-country rider looking for speed without sacrificing control. With a full carbon frame and refined 110/120mm suspension setup, it's built to climb with authority and descend with confidence. A steep 76° seat tube angle positions you for maximum power transfer, while the 66.5° head tube angle brings stability to demanding descents.
Designed for both race-day performance and long-distance endurance, the Signal Peak features room for three bottle cages, tube-in-tube cable routing for a silent cockpit, and custom-molded frame protectors that reduce trail chatter. Its geometry is tuned to maximize efficiency on the climbs while keeping things composed when the trail turns rough. Paired with Ari’s Custom Setup program and Lifetime Warranty, the Signal Peak is built to help you ride harder, longer, and faster, right out of the gate.
Delano Peak
Source: aribikes.com
Best For: All-mountain riding, technical descents, big trail days
Frame: Carbon
Travel: 142mm rear / 150mm front
Wheel Size: 29"
Price Range: ~$3,399 – $8,899
The Delano Peak is Ari’s versatile all-mountain rig, built to inspire creativity on every ride. With 142mm of rear travel and a 150mm fork, it offers a balanced suspension platform that feels lively on climbs and composed on descents. The suspension is tuned to be playful, popping off features, yet progressive enough to handle big hits without flinching.
Its carbon frame is constructed using a low-waste layup process that improves strength while reducing weight and environmental impact. Riders will appreciate thoughtful details like the 73mm threaded bottom bracket for easy service, generous dropper post compatibility, and accessible bearing sizes.
Delano Peak is built for riders who love to explore every inch of the mountain, from punchy technical climbs to flowing ridgelines. Its geometry and build options make it a go-to choice for riders who want one bike to do it all.
Wire Peak 2.0
Source: aribikes.com
Best For: Full-power eMTB riders, trail-to-enduro versatility, long technical rides
Frame: Aluminum
Travel: 140mm rear / 160mm front
Wheel Size: 29" or mullet-compatible
Price Range: ~$3,699 – $4,999
The Wire Peak 2.0 is Ari’s most capable full-power aluminum e-mountain bike, built around the latest Shimano drive systems for class-leading range and support. Designed for riders who want maximum power without compromising trail performance, it’s packed with thoughtful details and trail-proven geometry.
Its Tetra-Link suspension system has been refined with improved leverage ratios, anti-squat, and anti-rise characteristics to deliver better climbing traction and composed descending. With 140mm rear and 160mm front travel, it’s ready to tackle steep climbs, techy descents, and everything in between.
The Wire Peak’s hydroformed aluminum frame features geometry adjustments via the GA-Link and is optimized per frame size, not just scaled up or down, ensuring consistent handling and fit across all sizes. Additional features like a polycarbonate motor cover, custom frame protectors, and UDH compatibility reinforce the frame’s durability and ease of maintenance.
With a wide range of drivetrain, suspension, and wheel setup options (29er or mullet), the Wire Peak 2.0 gives riders the freedom to customize their ride and push what’s possible on an e-MTB.
Superior Peak
Source: aribikes.com
Best For: Downhill racing, freeride lines, bike park laps
Frame: Aluminum
Travel: 200mm (front & rear)
Wheel Size: 29" or mullet-compatible
Price Range: ~$4,799 – $6,999
The Superior Peak is Ari’s purpose-built downhill bike, engineered for high-speed stability, big hits, and technical descents. With 200mm of travel and a 63.5° head angle, it stays composed in the rough and playful in the air.
Flip chips in the chainstay and seat stay allow you to adjust rear-end length, bottom bracket height, and switch between 29" or mullet wheels. A removable seat stay brace lets you fine-tune rear triangle stiffness for traction or support, depending on the terrain.
Progressive and linear shock mounts are both included, giving riders the ability to tailor suspension feel, ideal for tuning coil or air shocks. Dual or single crown fork compatibility adds even more versatility. Built to withstand the gnarliest tracks, the Superior Peak delivers confidence, control, and adjustability in one gravity-hungry package.
La Sal Peak
Source: aribikes.com
Best For: Enduro racing, big-mountain trails, aggressive all-day rides
Frame: Carbon
Travel: 170mm (front & rear)
Wheel Size: 29" or mullet-compatible
Price Range: ~$3,899 – $8,399
Built for enduro podiums and rowdy alpine terrain, the La Sal Peak delivers DH-caliber confidence with trail-bike-like climbing efficiency. Its 170mm of travel, 63.5° head angle, and balanced geometry make it a standout for riders who charge on descents but still want to pedal all day.
The suspension kinematics are tuned for efficiency, with high anti-squat values that minimize pedal bob and maximize power transfer. As the bike moves deeper into travel, those values drop smoothly, preserving small bump sensitivity and traction.
The La Sal’s long front center and short chainstays strike a playful-yet-planted feel, while UDH compatibility and room for 29" or mullet setups add versatility. It’s the bike that turns dream lines into daily rides.
Explorer Peak
Source: aribikes.com
Best For: Snow, sand, and soft-terrain adventure riding
Frame: Carbon (rigid)
Wheel Size: 27.5" fat tires
Price Range: ~$3,999 – $4,999
The Explorer Peak is Ari’s all-season fat e-bike, built for riders who want to push boundaries year-round. Its rigid carbon frame is paired with the latest Shimano drive unit and customizable motor profiles like Soft Terrain and Hard Terrain Mode, offering tailored power delivery based on surface conditions.
A 720Wh battery comes standard, with an available 835Wh upgrade for even more range using new high-density cells. An integrated top tube display provides essential ride data at a glance, while internal cable routing and rubber chainstay protectors help deliver a quiet, focused ride.
Every frame size is tuned individually to maintain ideal geometry across the size range. With UDH compatibility, 4-piston brakes, 1x drivetrains, and tubeless-ready wheels, the Explorer Peak is more than a fat bike, it’s a go-anywhere, all-conditions adventure machine.
Kings Peak
Source: aribikes.com
Best For: Bikepacking, fat biking, and all-season adventure
Frame: Carbon (rigid)
Wheel Size: 27.5" fat tires
Price Range: ~$2,199 – $3,349
The Kings Peak is Ari’s ultra-capable fat bike, engineered for demanding adventures in any season. With 19 integrated mounting points, it's ready to haul gear for bikepacking epics, long-haul touring, or remote winter rides.
Its carbon frame features a low standover height and deep dropper post insertion for better control, and it’s compatible with suspension forks for added adaptability. UDH compatibility and chainstay-mounted protectors ensure durability and easy maintenance on rough terrain.
Tested in the world’s harshest conditions, including by Chris Burkard in Iceland, the Kings Peak is built to perform when it matters most. Transmission compatibility, quiet drivetrain protection, and a dialed ride feel make it a go-to for serious adventurers chasing solitude off the beaten path.
Wasatch Peak
Source: aribikes.com
Best For: XC trail riding, beginner-friendly singletrack, off-road fitness
Frame: Aluminum (hardtail)
Travel: 120mm (front)
Wheel Size: 29" or 27.5+ compatible
Price Range: ~$1,599
The Wasatch Peak is Ari’s versatile aluminum hardtail, offering an ideal blend of capability, efficiency, and value. With a 68° head angle and 75° seat tube, it balances climbing power with confident descending, perfect for new riders or seasoned explorers seeking simplicity.
This 120mm-travel hardtail supports both 29" and 27.5+ wheel setups, giving riders the freedom to run fast-rolling tires or wide, traction-heavy rubber for rougher conditions. Internally routed cables and removable service ports keep things clean, while a Lifetime Warranty backs long-term durability.
Affordable, adaptable, and confidence-inspiring, the Wasatch Peak is built for adventure right out of the box.
801
Source: aribikes.com
Best For: Dirt jumps, pump tracks, slalom courses
Frame: Aluminum (hardtail)
Travel: 100mm (front)
Wheel Size: 26" or 27.5"
Price Range: ~$1,199 – $1,799
The 801 is Ari’s purpose-built dirt jumper, designed for flow, precision, and explosive control. Its responsive 100mm fork, short wheelbase, and low standover give it razor-sharp handling and effortless pop, perfect for catching air at the park or dominating slalom courses.
This aluminum hardtail is dialed for speed and style, with geometry that shines in tight turns and technical jump lines. Whether you're hitting the pump track or progressing tricks, the 801 brings confidence and fun in a compact, affordable package.
Nebo Peak
Source: aribikes.com
Best For: Lightweight e-MTB trail riding, tech climbs, all-day adventures
Frame: Carbon
Travel: 140mm (rear) / 150mm (front)
Wheel Size: 29"
Price Range: ~$5,499 – $10,099
The Nebo Peak redefines what lightweight e-MTBs can do. Weighing as little as 41 lbs, it delivers impressive power and range without the bulk typically associated with electric trail bikes. With 140/150mm of travel, it’s agile, responsive, and ready for anything from quick after-work laps to epic backcountry loops.
At the heart of the Nebo is the Fazua motor system, compact, quiet, and efficient. The 480Wh integrated battery offers up to 40% more range than similar lightweight e-bikes, and USB-C compatibility adds modern convenience. The carbon frame is sleek and aggressive, with dialed geometry that rides like a traditional trail bike, but with serious boost when you want it.
Ari's mountain bike lineup showcases just how far modern bike design has come, from race-proven downhill machines to featherweight e-MTBs and hardtail adventure rigs. Every model is engineered with intention, offering thoughtful geometry, high-end components, and the ability to customize each build to your riding style. Whether you're chasing podiums, backcountry routes, or weekend thrills, Ari has a bike to match your ambition.
From pavement to peak, Ari’s full lineup of road, gravel, and mountain bikes delivers exceptional performance across every discipline. As a rider-owned company backed by decades of design experience and real-world testing, Ari builds bikes that are fast, durable, and fun to ride. No matter your terrain, there's a purpose-built model waiting to take you further.
Shop Ari Bikes at Cycle Limited
Looking to buy an Ari bike? Cycle Limited offers a curated selection of certified pre-owned Ari bikes, making it easier than ever to ride high-performance bikes at unbeatable value. Every bike we sell goes through a multi-point inspection, so you can shop with confidence and hit the trail (or tarmac) without compromise.
